Tag: Gen Y

Generation Y Moms: Log on to connect to other moms

Gen Y moms (born between 1982 and 1995), AKA  babies of baby boomers) are pushing the digital envelope. Compared to Gen X moms before them, they are more likely to use the internet to form bonds with one another to hone their parenting skills. A research brief on MediaPost draws distinctions between the way the […]

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